IRIS Coffee: Conceptual Branding & Packaging Inspired by an Icon
Introducing the 'IRIS Coffee' packaging project - an embodiment of modern design principles fused with timeless elegance. Drawing inspiration from the unparalleled style icon, Iris Apfel, this concept defies age and redefines coffee packaging aesthetics.
This project was a special endeavor for me, as it represented a collaboration with Starbucks, a global brand known for its innovative approach to product design. It was a perfect opportunity to bring together my expertise in branding with the dynamism of the creative industry.
Key features
Bold Use of Color: Each variant showcases a unique hue, telling a distinct flavor story.
Iconic Imagery: The portrait of Iris, synonymous with breaking the norms, resonates with the brand's ethos of ageless elegance.
Typography: A clean, modern typeface that complements the design and ensures clarity.
This project is a testament to what can be achieved when innovative design meets iconic inspiration. It's been an incredible journey, and I'm thrilled to share it with the design community here on Behance.
Feel free to drop your thoughts and feedback. Always open to collaboration and creative discussions!
#GraphicDesign #Packaging #Branding #StarbucksCollaboration
